Cookie Policy

Last updated: 15 January 2026

What Are Cookies

Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit our website. They are widely used to make websites work more efficiently and to provide information to website owners about how users interact with their sites.

Cookies help us understand how you use our website, remember your preferences, and improve your experience. Some cookies are essential for our website to function properly, whilst others help us analyse usage patterns and deliver personalised content and advertisements.

Why We Use Cookies

We use cookies for several important purposes that enhance your experience on our website and help us improve our services:

  • Essential functionality: To ensure our website works properly and securely
  • Performance analysis: To understand how visitors interact with our website
  • Personalisation: To remember your preferences and settings
  • Marketing and advertising: To deliver relevant advertisements and measure campaign effectiveness
  • User experience: To improve navigation and website performance

Types of Cookies We Use

Necessary Cookies

These cookies are essential for our website to function properly. They enable basic features like page navigation, access to secure areas, and remember your cookie consent preferences. The website cannot function properly without these cookies.

Duration: Session and up to 1 year

Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Analytics to analyse website traffic, user behaviour, and improve our content and user experience.

Duration: Up to 2 years

Functional Cookies

These cookies enable enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we use. They remember your preferences, language settings, and other choices you make to improve your experience.

Duration: Up to 1 year

Marketing Cookies

These cookies are used to deliver advertisements that are relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns. We use Google Ads and other advertising platforms for remarketing and targeted advertising.

Duration: Up to 2 years

Cookie Details

Below is a detailed list of the specific cookies we use on our website:

Cookie Name Purpose Duration Type
cookie_consent Stores your cookie consent preferences 1 year Necessary
_ga Google Analytics - distinguishes unique users 2 years Analytics
_gid Google Analytics - distinguishes unique users 24 hours Analytics
_gcl_au Google Ads - stores conversion data 90 days Marketing
_gcl_aw Google Ads - tracks ad clicks and conversions 90 days Marketing
IDE Google DoubleClick - ad targeting and frequency 2 years Marketing

Third-Party Cookies

Our website uses services from third-party providers that may set their own cookies. These include:

Google Analytics

We use Google Analytics to understand how visitors use our website. Google Analytics uses cookies to collect information about your use of our website anonymously and create reports for us about website activity.

Google Ads

We use Google Ads for advertising and remarketing. These cookies help us show relevant advertisements to people who have visited our website and measure the effectiveness of our advertising campaigns.

Google Fonts

We use Google Fonts to display custom fonts on our website. Google may set cookies to optimise font loading and delivery.

Managing Your Cookie Preferences

You have several options for managing cookies and your privacy preferences:

Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner that allows you to accept all cookies, reject non-essential cookies, or customise your preferences. You can change your preferences at any time by clicking the cookie settings link in our website footer.

Browser Settings

You can also control cookies through your browser settings. Most browsers allow you to:

  • View and delete cookies
  • Block cookies from specific websites
  • Block third-party cookies
  • Clear all cookies when you close your browser
  • Browse in private/incognito mode

Please note that disabling cookies may affect the functionality of our website and your user experience. Essential cookies cannot be disabled as they are necessary for the website to function properly.

Google Consent Mode

We implement Google Consent Mode v2, which allows us to respect your cookie preferences whilst still providing basic website functionality. This technology adjusts how Google Analytics and Google Ads behave based on your consent choices.

When you decline marketing or analytics cookies, Google Consent Mode ensures that these services operate in a privacy-friendly manner, collecting only aggregated and anonymised data where permitted by law.

Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date above.

Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

Email: privacy@primevertex.top

Phone: +49 2116926148

Address:
PrimeVertex AG
Schillerstraße 33
40723 Düsseldorf
North Rhine-Westphalia, Germany